Hookah Cafe/Lounge

Not your everyday coffeehouse, Our Hookah bar will be a non-alcoholic hookah cafe located close to a college town to offer a safer, cheaper, more relaxing environment for students and adults to socialize amongst their peers. A place for frequent smokers to the casual smoker or to a first timer.

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Idea Description

Until recently, college students were given the impression that it was socially expected for people to go out to nightclubs and bars and binge drink. Recently, there has been an emergence of hookah bars/lounges around the United States close to college campuses, offering students and adults a safer, more relaxing alternative. Unlike your ordinary coffeehouse, our hookah bar will provide a unique alternative for customers. We will serve authentic middle eastern and mediterranean dishes served by authentic looking employees. Besides being an alternative to drinking alcohol or smoking ciggarettes, our hookah lounge will be less expensive and provide customers a pressure free place to hang out.

What will you do if you win $10,000 for this idea?

The 10k seed money will be used to cover expenses related to rent, marketing, interior design and equipment. Because hookah bars are still not as popular as bars and nightclubs, it is important to have a strong marketing campaign to get first time users of hookahs to come back and to retaining first time users. Additionally, we would like to create a comfortable interior space for our customers to relax and enjoy themselves, which will require a great deal of interior design work. The largest proportion of the seed money will go to rent and securing 3 months of inventory (food, shisha, and coal)

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